The Missouri State Employees’ Retirement System recently received a Blue Pencil and Gold Screen Award from the National Association of Government Communicators (NAGC), winning first place in the website category of the awards program.

NAGC presented 88 Blue Pencil and Gold Screen awards across 34 categories, plus Best in Show, during a ceremony on May 21 at the Sheraton Hotel at Station Square in Pittsburgh.

"The National Association of Government Communicators congratulates all the recipients of the competitive Blue Pencil and Gold Screen Awards,” shared NAGC President Leslie Gervasio. “These honorees have demonstrated the highest standards of excellence in public service messaging. Their work exemplifies the power of clear, creative, and impactful communication in informing and engaging the public. We celebrate their achievements and the vital role they play in strengthening trust and transparency."

MOSERS received the first-place website award for their 2024 MOSERS Month campaign webpage, “The Wonderful World of Retirement.” This campaign was launched as an interactive educational initiative that encouraged members to explore the value of their benefits and learn more about retirement. The campaign led to increased Annual Benefit Statement views and engagement, as members traveled down the yellow brick road, interacting with fun characters while learning more about their retirement benefits.

A judge who reviewed the campaign commented, “Bravo! I love, love, love this webpage! Very clever design, love the videos, and your ROI is really impressive!” Another judge commented, “Very creative campaign! Way to take something that people are likely to put on the back-burner and make it fun and relevant.”

Visit the NAGC website to learn more about the Blue Pencil and Gold Screen awards program and view the full list of winners recognized at the 2025 awards ceremony.